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GameStop Looks for NFT Content Creators

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GameStop is looking for non-fungible token (NFT) creators, with its NFT website now featuring a call for “all creators.”

Interested users can request to become an NFT creator on the site by completing an online form, which asks questions like whether the applicant is an independent artist or a company representative.

The form also asks if the applicant has made any NFTs in the past or whether they have plans to make them — particularly in partnership with GameStop.

Per a Tuesday (Dec. 28) report by Crypto Briefing, it seems that GameStop is looking into NFT creation as a selective process, rather than a platform open to any artists, like OpenSea or Rarible.

Until recently, the GameStop NFT site was showing a section looking for job applications from developers and other potential employees. Now, that has been replaced with a possible indication that hires have been made and things are being developed.

Per the report, the update says that the company plans to “open up [NFT] minting access on a rolling basis.”

The GameStop NFT program has been in development for months, with job openings appearing as early as April 2021, along with another batch in October.

There’s not a lot else known about the GameStop platform, but references have been found in the Loopring GitHub code, which may mean that GameStop might use its second-layer network. However, this hasn’t been confirmed.

PYMNTS writes that GameStop was seeing a somewhat rough time as of early December, when its shares fell 4% after fiscal third quarter results showed losses.

See also: GameStop’s Losses Widen as it Moves to eCommerce Retail

The company had a net loss of $105.4 million, which was a boost from the $18.8 million from 2020. However, the company’s total revenue sat at $1.3 billion.

The company’s sales were up as it had been partnering with companies like Samsung, LG, Razer and Vizio. Inventories grew during the quarter as the company tried to beat the holiday rush.

Currently, GameStop is transitioning away from brick-and-mortar retail and moving into the eCommerce space, which it’s been doing by acquiring new leaders like Chewy founder Ryan Cohen to help with its turnaround.

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